Tuesday, May 12, 2009
Thursday, May 7, 2009
Thursday, April 23, 2009
Tuesday, April 14, 2009
Wednesday, April 1, 2009
Tuesday, March 24, 2009
Wednesday, March 18, 2009
creative brief
Grand Junction
Ad Campain
Background: A campain will be made to get college students and their visiting families to travel around Grand Junction. This campain will include a poster, a brochure and web site design. The poster can be hung around the college for easy access and information. The brochure will include even more information and locations. The web site design will answer any questions they might have after seeing the posters or brochures. These will all work together to get college students informed and excitedabout their surounding sites.Ad Campain
Target Audience:
younger demographic college students and their visiting families ranging from younger siblings to older grandparents and so on.
Objective:
To get college students and their visiting families to travel around Grand Junction. College students at Mesa State tend to think there isn’t much else to Grand Junction besides the school and the mall. Helping students to find easy and affortable ways to see what Grand Junction is all about. There isn’t very easy ways for a student to find out about the Grand Junction sites and destinations.
Category Review:
Entertainment
travel
Company Portfolio:
stay-cation
affordable travel
educational
entertainment
Research:
Places to go and things to see in Grand Junction
JUCO World Series For the past 50 years, JUCO has drawn amazing young ballplayers full of talent, commitment and enthusiasm. Players, coaches and fans are swept up in thrilling moments and proud victories that stay with us long after the cheers have faded.
Country Jam Music Festival annually there is a country festival put together during the summer time that last about four days longs. Live music, alcohol and festivities. For all country and music lovers.
Dinosaur Valley Museum in Grand Junction is the paleontology center for the Museum of Western Colorado, with dinosaur skeletons and fossils on display. Visitors can arrange to be part of dinosaur digs.
The Cross Orchards Historic Site is the living history division of the Museum of Western Colorado in Grand Junction. The orchard and farm have been restored to their early 20th century appearance, with buildings such as the packing shed and workers’ bunkhouse listed on the National Historic Register. Also at the site are exhibits on vintage road-building equipment, farming tools, and the Uintah Narrow Gauge Railway.
The Regional History division of the Museum of Western Colorado in Grand Junction has exhibits on the geography and history of the area west of the Continental Divide.
The Western Colorado Center for the Arts in Grand Junction has 300 historic and contemporary works that include Navajo weavings, Pre-Columbian ceramics and works by some of Colorado’s most noted living artists.
The Devil’s Canyon Science and Learning Center in Fruita has a Dinosaur Discovery museum with interactive exhibits about the Jurassic era. Other attractions include an earthquake simulator, a dinosaur dig and a paleontology laboratory.
Grand Junction Motor Speedway is one of the premier Kart racing facilities in the USA. Located in Grand Junction Colorado, we provide a full Kart rental program, corporate and team-building programs, professional race management, arrive and drive, racing schools, private and race team test sessions, and regularly scheduled race events, all of which are part of the Grand Junction Motor Speedway experience.
Mesa County Fairgrounds This facility hosts annual fairs, festivals, equestrian events, concerts, and many more special events.
Mesa Grande Vineyards is a small boutique winery that operates on 8 acres and has their own brand of Merlot (Mesa Grande). Their wines are available for retail purchasing.
Why People Vacation
The major reasons people go on vacation, ranked by survey results, include:
To build and strengthen relationships. The number one reason for going on vacation is to be together as a family. Families find they have little time to be alone together. They want to get away from the stress of home and work. They look to travel as an opportunity to rekindle relationships. Many also seek social interactions on trips, and view vacations as a time for making new friends.
To improve health and wellbeing. The vast majority of adults say that a vacation is vital to their family’s physical and mental well being. Most travelers want to refresh and renew themselves by actively participating in outdoor activities.
To rest and relax. Getting away from work, worry, and effort enables vacationers to refresh and renew. This is the third most common reason why Americans vacation.
To have an adventure. Many travelers look to vacations for exciting experiences that stir emotions. Adventure, whether dangerous or romantic, provides the heightened sensation that these consumers seek.
To escape. Many people travel to gain respite from routines, worry, and stress. They are looking for something different: a better climate, prettier scenery, slower pace of life, cleaner air, quieter surroundings or anything else that is missing or deficient in their lives back home.
For knowledge. Learning and discovery are strong motivators for today’s better-educated travelers. People travel to learn or practice a language, study a culture, explore gourmet foods or wines, investigate spirituality, discover something about themselves, or a host of other learning pursuits. They want to see, touch, or feel something unfamiliar.
To mark a special occasion. Some travelers take vacations to celebrate milestones in their lives: new relationships, marriages, birthdays, or professional achievements. Vacations that mark special occasions are usually taken with loved ones and provide memories that last a lifetime.
To save money or time. Although going on vacation almost always costs money and time, where one goes on vacation can influence costs. Money and time constrain virtually every vacation decision. By traveling close to home, or taking a short vacation, travelers can save time and money.
To reminisce. Many people travel to relive fond memories. In the case of agritourism, some vacationers, especially older travelers, will choose a farm visit to rekindle memories of the simple, rural lifestyle they remember from childhood. Vacationers pay money for food, lodging, transportation, and souvenirs, but they are really buying a sentimental journey.
Tuesday, March 3, 2009
History of Grand Junction
Pre 1800's
Native Americans occupied the area for thousands of years. In 1881 white settlers arrived.
Geology: In ancient times oceans and the deserts covered Western Colorado. West of Grand Junction, the red sandstone has weathered into the canyons and elaborate formations of the Colorado National Monument. East of Grand Junction is the flat topped Grand Mesas. Volcanic flows had covered that area. The surrounding terrain eroded away, leaving the Grand Mesa with its 10,000 elevation, forests and lakes.
Paleontology: Brachiosaurus and a large Apatosaurus are some of the many dinosaur discoveries. All of which are in the Museum of Western Colorado. Mammal fossils of mammoth and bisons where also found.
Indians: Fremont Indians were here about 700 to 1200 A.D. Rock art was etched or painted on cliffs and boulders. Found on a Mesa County Ranch. Ouray was the chief indian of the Fremonts and his wife was named Chipeta.
1880's Population around 400
Agriculture: Experiments with many types of grains, vegetables and fruits were all successful. Everything grew well which helped restaurants and fruit stand open on Grand Junction's Main St.
Community: First structure in town in 1881 was the Town Company office on 2nd and Ute. R.D. Mobley was the first postmaster.
Education: 1882 the first school was opened and all grades were taught in one room.
People: George A Crawford headed the Town Company and is considered "The Father of Grand Junction".
Transportation: Denver and Rio Grande Railroad reached town in November 1882. Grand Junction became a major division point of the railroad, with repair and maintenance shops.
1900's Grand Junctions had evolved. It was a small town with advantages normally only found in much larger communities. 72.6% gain in population over the previous decade.
Agriculture: selling fruit became a large business.
People: Frank Dean was a photographer, he moved to Grand Junction permanently and began a 40 year career of photographing people, events, buildings and landscapes.
Education: Emerson Grade School was built at 9th and Ute in 1903.
Recreation: First held "Peach Days" festival was held at 7th and Patterson in 1887.
Transportation: Electrically powered street car system was inaugurated May 27, 1909.
1910's 121.4 % population growth
Agriculture: One of the largest irrigation projects in the nation, the Highline Project was completed in 1918. There are only three roller dams in the country, and this is the largest.
Recreation: 1911 Colorado National Monument was established.
Transportation: October 1912 27 motorists drove 9 cars from Grand Junction to Salt Lake City and they made if there in eleven days.
1920's Calm and progressive for Grand Junction. A lot of construction including new courthouse, Avalon Theatre, and many schools.
Education: 41 freshmen enrolled in Mesa State Junior College in 1925.
1950's Population was 14,504, a 16.4% growth
Business: Wholesale firms in Grand Junction supplied business in Western Colorado and Eastern Utah. In Colorado, the wholesale businesses in Grand Junction were second only to Denver.
Community: Uranium mining and milling became a large industry on the Colorado Plateau. Grand Junction was home base for as many as 35 mining companies, including area offices of major mining corporations.
Culture: Mesa County Arts Center Board was incorporated in 1953. Latter in 1960 the building opened on 7th and Orchard.
Recreation: The National Junior College Baseball Tourney, nicknamed JUCO, moved here in 1958. It has wide local supports.
Transportation: Denver and Rio Grande had the sleek California Zephyr with Vista Dome cars, gleaming in stainless steel. It ran from Chicago to San Francisco via Grand Junction.
1960's Population reached 18,694
Community: The city was awarded All American City recognition by Look magazine for the innovative and successful downtown shopping park.
Education: Mesa College dedicated the Walter Walker Fine Arts Center on November 1969.
Recreation: 1966 Powderhorn was established by clearing new runs, built the first of four chair lifts and a lodge.
Transportation: Interstate 70 reached Grand Junction in the 1960s.
1970's Population of 20,170
Community: Alpine Bank opened their new building on 5th and Rood.
Transportation: The first balloon rally here was November 25, 1978.
1980's Population had grown to 28,144
The centennial of Grand Junction was a community wide celebration in 1982.
Agriculture: The conditions that ensure prime fruit in the Grand Valley, also produce premium grapes. Palisade started many vineyards and wineries were established.
Business: Grand Junction boomed as regional oil headquarters. A sudden drop in oil prices halted this, starting May 2, 1982. Boom turned to bust ,and the economy of this city and this whole area suffered.
Transportation: A new Walker Field air terminal and parking areas were opened December 15, 1982.
1990's Population crept up to 29,034
Community: St. Mary's Hospital and Medical Center was founded in 1896. It has grown to be a major Colorado hospital which serves a wide area of Western Colorado and Easter Utah.
Education: Tilman Bishop Unified Technical Education Center dedicated in 1992, was enlarged in 1996. The school, affiliated with Mesa State College and the Mesa County School District, offers vocational education in many fields.
Beyond 2000 Population over 100,000. The Census Bureau classifies this as a Metropolitan Area.
Community: Mesa County courts built a new Justice Center which was inaugurated in 2001. It is at West Main and Spruce Streets and is connected to the City/County Jail and Sheriff's Department by a secure tunnel.
Culture: A new building was opened for the Museum of Western Colorado in May, 2000.
Education: Mesa State College has more that 5,000 students and a wide range of majors are available.
Transportation: Public transportation had lapsed in Grand Junction. A new bus system, which also reaches to nearby communities, was inaugurated in February, 2000.
check out: http://www.museumofwesternco.com
Native Americans occupied the area for thousands of years. In 1881 white settlers arrived.
Geology: In ancient times oceans and the deserts covered Western Colorado. West of Grand Junction, the red sandstone has weathered into the canyons and elaborate formations of the Colorado National Monument. East of Grand Junction is the flat topped Grand Mesas. Volcanic flows had covered that area. The surrounding terrain eroded away, leaving the Grand Mesa with its 10,000 elevation, forests and lakes.
Paleontology: Brachiosaurus and a large Apatosaurus are some of the many dinosaur discoveries. All of which are in the Museum of Western Colorado. Mammal fossils of mammoth and bisons where also found.
Indians: Fremont Indians were here about 700 to 1200 A.D. Rock art was etched or painted on cliffs and boulders. Found on a Mesa County Ranch. Ouray was the chief indian of the Fremonts and his wife was named Chipeta.
1880's Population around 400
Agriculture: Experiments with many types of grains, vegetables and fruits were all successful. Everything grew well which helped restaurants and fruit stand open on Grand Junction's Main St.
Community: First structure in town in 1881 was the Town Company office on 2nd and Ute. R.D. Mobley was the first postmaster.
Education: 1882 the first school was opened and all grades were taught in one room.
People: George A Crawford headed the Town Company and is considered "The Father of Grand Junction".
Transportation: Denver and Rio Grande Railroad reached town in November 1882. Grand Junction became a major division point of the railroad, with repair and maintenance shops.
1900's Grand Junctions had evolved. It was a small town with advantages normally only found in much larger communities. 72.6% gain in population over the previous decade.
Agriculture: selling fruit became a large business.
People: Frank Dean was a photographer, he moved to Grand Junction permanently and began a 40 year career of photographing people, events, buildings and landscapes.
Education: Emerson Grade School was built at 9th and Ute in 1903.
Recreation: First held "Peach Days" festival was held at 7th and Patterson in 1887.
Transportation: Electrically powered street car system was inaugurated May 27, 1909.
1910's 121.4 % population growth
Agriculture: One of the largest irrigation projects in the nation, the Highline Project was completed in 1918. There are only three roller dams in the country, and this is the largest.
Recreation: 1911 Colorado National Monument was established.
Transportation: October 1912 27 motorists drove 9 cars from Grand Junction to Salt Lake City and they made if there in eleven days.
1920's Calm and progressive for Grand Junction. A lot of construction including new courthouse, Avalon Theatre, and many schools.
Education: 41 freshmen enrolled in Mesa State Junior College in 1925.
1950's Population was 14,504, a 16.4% growth
Business: Wholesale firms in Grand Junction supplied business in Western Colorado and Eastern Utah. In Colorado, the wholesale businesses in Grand Junction were second only to Denver.
Community: Uranium mining and milling became a large industry on the Colorado Plateau. Grand Junction was home base for as many as 35 mining companies, including area offices of major mining corporations.
Culture: Mesa County Arts Center Board was incorporated in 1953. Latter in 1960 the building opened on 7th and Orchard.
Recreation: The National Junior College Baseball Tourney, nicknamed JUCO, moved here in 1958. It has wide local supports.
Transportation: Denver and Rio Grande had the sleek California Zephyr with Vista Dome cars, gleaming in stainless steel. It ran from Chicago to San Francisco via Grand Junction.
1960's Population reached 18,694
Community: The city was awarded All American City recognition by Look magazine for the innovative and successful downtown shopping park.
Education: Mesa College dedicated the Walter Walker Fine Arts Center on November 1969.
Recreation: 1966 Powderhorn was established by clearing new runs, built the first of four chair lifts and a lodge.
Transportation: Interstate 70 reached Grand Junction in the 1960s.
1970's Population of 20,170
Community: Alpine Bank opened their new building on 5th and Rood.
Transportation: The first balloon rally here was November 25, 1978.
1980's Population had grown to 28,144
The centennial of Grand Junction was a community wide celebration in 1982.
Agriculture: The conditions that ensure prime fruit in the Grand Valley, also produce premium grapes. Palisade started many vineyards and wineries were established.
Business: Grand Junction boomed as regional oil headquarters. A sudden drop in oil prices halted this, starting May 2, 1982. Boom turned to bust ,and the economy of this city and this whole area suffered.
Transportation: A new Walker Field air terminal and parking areas were opened December 15, 1982.
1990's Population crept up to 29,034
Community: St. Mary's Hospital and Medical Center was founded in 1896. It has grown to be a major Colorado hospital which serves a wide area of Western Colorado and Easter Utah.
Education: Tilman Bishop Unified Technical Education Center dedicated in 1992, was enlarged in 1996. The school, affiliated with Mesa State College and the Mesa County School District, offers vocational education in many fields.
Beyond 2000 Population over 100,000. The Census Bureau classifies this as a Metropolitan Area.
Community: Mesa County courts built a new Justice Center which was inaugurated in 2001. It is at West Main and Spruce Streets and is connected to the City/County Jail and Sheriff's Department by a secure tunnel.
Culture: A new building was opened for the Museum of Western Colorado in May, 2000.
Education: Mesa State College has more that 5,000 students and a wide range of majors are available.
Transportation: Public transportation had lapsed in Grand Junction. A new bus system, which also reaches to nearby communities, was inaugurated in February, 2000.
check out: http://www.museumofwesternco.com
Thursday, February 26, 2009
Unforgivable perfume
In a magazine we would think nothing of this ,but if I saw this in real life or if it happened to me I think I would be real scared.
Wednesday, February 25, 2009
Thoughts of Grand Junction
Grand Junction, Colorado
Growing up I had a Great Grandpa and my mom's best friend that both lived in Grand Junction. We would travel from Alamosa, Colorado to Grand Junction and I thought it was the longest four hours ever. My Great Grandpa live pretty far outside of town so I didn't really know the town that well. My mom's best friend, Linda also lived a ways out. It didn't seem too different then home to me when I was younger, lots of dirt and surrounding mesas that I just figured where like mountains.
As I got into high school and all the school dances became important, I would buy all the prom dress magazines and they all listed Grand Junction as good place to shop. Every year of high school I came with my mom and sister to Grand Junction to find a prom dress that no one else would have. I accomplished that every time. By then my sister was living in Gunnison so we would stop for a while there then continue to Grand Junction, this broke up the drive real nicely. My impressions of Grand Junction then where that it seem like it had a real small town feel, just like home, yet much bigger. The size of the town at first scared me. I thought getting from Main Street to the mall was so complicated.
I had always known I wanted to go into graphic design ,but my high school love blinded me of my future. I was planning on staying in Alamosa and getting a business degree. The summer after graduating high school I totally changed my life plan. I remember Mesa State College was in Grand Junction. Mesa had a graphic design program and Grand Junction still had a small town feel. I applied two weeks before school started and packed up and left Alamosa. This was the best decision I ever made.
My freshmen year at Mesa really opened my eye to the surroundings of Grand Junction. I traveled to the National Monument many times with friends. The first time I went on a hike on the Monument I was amazed on how smooth everything was compared to the rocks I was used to. The rich red color and new and interesting also. My favorite was my first spring in Grand Junction. Everything blooms and the beautiful colors and smells are amazing. It really brings life to the town. Main street was also one of my favorite place to go to and just walk around. That is were the small town feel really comes to me.
This last summer I stayed in Grand Junction and got to experience more about it. There are so many things that go on in the summer that lead me to know even more events that happen year round. I went to Country Jam a few nice and had a blast. Many events happen around town like the farmers market every week. Grand Junction is really popular for their crops too. Like the sweet corn, peaches, wine from vineyards, and so much more. There is so much going on in Grand Junction and if you just turn on the radio you can get up to date on it all.
My only dislikes with this town is all of the construction that always seems to be going on, confusing roads, random stray cats I've seen around the college and the drugs and crimes that seem to be everywhere.
Growing up I had a Great Grandpa and my mom's best friend that both lived in Grand Junction. We would travel from Alamosa, Colorado to Grand Junction and I thought it was the longest four hours ever. My Great Grandpa live pretty far outside of town so I didn't really know the town that well. My mom's best friend, Linda also lived a ways out. It didn't seem too different then home to me when I was younger, lots of dirt and surrounding mesas that I just figured where like mountains.
As I got into high school and all the school dances became important, I would buy all the prom dress magazines and they all listed Grand Junction as good place to shop. Every year of high school I came with my mom and sister to Grand Junction to find a prom dress that no one else would have. I accomplished that every time. By then my sister was living in Gunnison so we would stop for a while there then continue to Grand Junction, this broke up the drive real nicely. My impressions of Grand Junction then where that it seem like it had a real small town feel, just like home, yet much bigger. The size of the town at first scared me. I thought getting from Main Street to the mall was so complicated.
I had always known I wanted to go into graphic design ,but my high school love blinded me of my future. I was planning on staying in Alamosa and getting a business degree. The summer after graduating high school I totally changed my life plan. I remember Mesa State College was in Grand Junction. Mesa had a graphic design program and Grand Junction still had a small town feel. I applied two weeks before school started and packed up and left Alamosa. This was the best decision I ever made.
My freshmen year at Mesa really opened my eye to the surroundings of Grand Junction. I traveled to the National Monument many times with friends. The first time I went on a hike on the Monument I was amazed on how smooth everything was compared to the rocks I was used to. The rich red color and new and interesting also. My favorite was my first spring in Grand Junction. Everything blooms and the beautiful colors and smells are amazing. It really brings life to the town. Main street was also one of my favorite place to go to and just walk around. That is were the small town feel really comes to me.
This last summer I stayed in Grand Junction and got to experience more about it. There are so many things that go on in the summer that lead me to know even more events that happen year round. I went to Country Jam a few nice and had a blast. Many events happen around town like the farmers market every week. Grand Junction is really popular for their crops too. Like the sweet corn, peaches, wine from vineyards, and so much more. There is so much going on in Grand Junction and if you just turn on the radio you can get up to date on it all.
My only dislikes with this town is all of the construction that always seems to be going on, confusing roads, random stray cats I've seen around the college and the drugs and crimes that seem to be everywhere.
Tuesday, February 24, 2009
Tuesday, February 17, 2009
Thursday, February 12, 2009
Tuesday, February 10, 2009
Thursday, January 29, 2009
Wednesday, January 28, 2009
Monday, January 26, 2009
Healthy Lifestyles/Nutrition Research
Public perceptions: People believe it takes too much time to have a healthier lifestyle.
Problem: Overweight and underweight people who develop many more conditions and health risks for themselves.
Affect: The family, hospitals, and people that have to take care of the unhealthy person.
Causes: Bad eating habits, surrounding community not being encouraging, weak work ethic and will power.
Statistics: Lack of exercise and poor dietary habits were the second-largest underlying cause of death in our society. 20.6% of Missouri adults 18 and older consume the recommended 5 or more fruits and vegetables a day. (US average is 23.2%). Over the past 20 years Americans are consuming twice as much high-fat snack food and three times as much soft drinks. Youth age 2 to 18 spend an average of six hours a day playing video games, surfing the net, and watching television. It has been shown that 82% of coronary heart disease and 91% of type 2 diabetes are caused by high-risk lifestyles. he number of deaths from sedentary living is two times greater than that from microbial agents and also exceeds all deaths from firearms, illicit usage of drugs, sexually transmitted diseases, and motor vehicle accidents. Inactive people lose about one-third of their muscle strength by the time they reach age 60.
Cultural & Social Circumstances: Restaurants, actual physical activity at school and work, technology in general have all changed in that last generations.
Organizations: Sound Partners, Care2, and Foundation for Healthy living are just a few of many that promote a healthier lifestyle.
Promoting themselves: programs show thousands of people how to achieve a healthier life by simple tips to change their current life choices.
Public perceptions: People believe it takes too much time to have a healthier lifestyle.
Problem: Overweight and underweight people who develop many more conditions and health risks for themselves.
Affect: The family, hospitals, and people that have to take care of the unhealthy person.
Causes: Bad eating habits, surrounding community not being encouraging, weak work ethic and will power.
Statistics: Lack of exercise and poor dietary habits were the second-largest underlying cause of death in our society. 20.6% of Missouri adults 18 and older consume the recommended 5 or more fruits and vegetables a day. (US average is 23.2%). Over the past 20 years Americans are consuming twice as much high-fat snack food and three times as much soft drinks. Youth age 2 to 18 spend an average of six hours a day playing video games, surfing the net, and watching television. It has been shown that 82% of coronary heart disease and 91% of type 2 diabetes are caused by high-risk lifestyles. he number of deaths from sedentary living is two times greater than that from microbial agents and also exceeds all deaths from firearms, illicit usage of drugs, sexually transmitted diseases, and motor vehicle accidents. Inactive people lose about one-third of their muscle strength by the time they reach age 60.
Cultural & Social Circumstances: Restaurants, actual physical activity at school and work, technology in general have all changed in that last generations.
Organizations: Sound Partners, Care2, and Foundation for Healthy living are just a few of many that promote a healthier lifestyle.
Promoting themselves: programs show thousands of people how to achieve a healthier life by simple tips to change their current life choices.
Water Conservation Research
Public perceptions: People believe that as an individual they can make enough difference in terms of water conservation and also are not aware of how important it is.
Problem: Water shortage both national and international. (Water being wasted) Peoples lack of knowledge of the problem also.
Affected: People with water deficiencies, more so in the West were rain fall and precipitation is not as common.
Causes: Increase in population.
Statistics: 20% more water than what is now available will be needed for the additional three billion people who will be alive in 2025. As much a two-thirds of the world’s population could be water-stressed by 2025. Aquifers, which supply one-third of the world’s population, are being pumped out faster than nature can replenish them. Half the world’s rivers and lakes care seriously polluted. Major rivers, such as Yangtze, Ganges, and Colorado, do not flow to the sea for much of the year because of upstream withdrawals. The global demand for water has tripled over the last 50 years, while water tables are falling in many of the world's most populated countries, including the United States, China, and India. Many of the world's great rivers are a fraction of the size they once were, and some have dried up completely. Earth's lakes are vanishing at an alarming rate; the Aral Sea, for example, is less than a quarter its original size. Nevada's Lake Mead is half its original capacity; a recent study concluded that there is a 50/50 chance that the lake will be gone in less than fifteen years.
Cultural & Social Circumstances: The changes in earlier generations and how our generation wastes more and earlier were more conservative. Entertainment like golf courses and lush landscaping has also aloud for more waste to occur.
Organizations: Bureau of Reclamation Water Conservation Field Services Program, Water use it Wisely.
Promoting themselves: The provided information and helpful tips on how to conserve.
Public perceptions: People believe that as an individual they can make enough difference in terms of water conservation and also are not aware of how important it is.
Problem: Water shortage both national and international. (Water being wasted) Peoples lack of knowledge of the problem also.
Affected: People with water deficiencies, more so in the West were rain fall and precipitation is not as common.
Causes: Increase in population.
Statistics: 20% more water than what is now available will be needed for the additional three billion people who will be alive in 2025. As much a two-thirds of the world’s population could be water-stressed by 2025. Aquifers, which supply one-third of the world’s population, are being pumped out faster than nature can replenish them. Half the world’s rivers and lakes care seriously polluted. Major rivers, such as Yangtze, Ganges, and Colorado, do not flow to the sea for much of the year because of upstream withdrawals. The global demand for water has tripled over the last 50 years, while water tables are falling in many of the world's most populated countries, including the United States, China, and India. Many of the world's great rivers are a fraction of the size they once were, and some have dried up completely. Earth's lakes are vanishing at an alarming rate; the Aral Sea, for example, is less than a quarter its original size. Nevada's Lake Mead is half its original capacity; a recent study concluded that there is a 50/50 chance that the lake will be gone in less than fifteen years.
Cultural & Social Circumstances: The changes in earlier generations and how our generation wastes more and earlier were more conservative. Entertainment like golf courses and lush landscaping has also aloud for more waste to occur.
Organizations: Bureau of Reclamation Water Conservation Field Services Program, Water use it Wisely.
Promoting themselves: The provided information and helpful tips on how to conserve.
Thursday, January 22, 2009
Brain Storming for public service announcement Ad.
1. Healthy living
nutrition, office gyms, lifestyle changes, low income, making time, buy food, education, busy lifestyle, fast food, organic, coffee shops, victory gardens, corn, pills, doctors, molds, shots, clock, bike, muscles, fashion, actors and actresses, attraction, motivation, group involvement, technology, buddy system, video games, taking the stairs, walking....
2. Water Conservation
farming, cleaning H2O, fish, animals, cattle, wasting water, drought prevention, watering lawns, showers, dripping, plumbing, brushing teeth w/ water running, let it mellow concept, be green, filters, glaciers, blue, ocean, sprinklers, puddles, rain, bottled water, nalgene, africa....
1. Healthy living
nutrition, office gyms, lifestyle changes, low income, making time, buy food, education, busy lifestyle, fast food, organic, coffee shops, victory gardens, corn, pills, doctors, molds, shots, clock, bike, muscles, fashion, actors and actresses, attraction, motivation, group involvement, technology, buddy system, video games, taking the stairs, walking....
2. Water Conservation
farming, cleaning H2O, fish, animals, cattle, wasting water, drought prevention, watering lawns, showers, dripping, plumbing, brushing teeth w/ water running, let it mellow concept, be green, filters, glaciers, blue, ocean, sprinklers, puddles, rain, bottled water, nalgene, africa....
Wednesday, January 21, 2009
The Secret Life of the American Teenager1. The purpose of this ad is to get people to get interested in watching this original series on ABC family.
2. The intended audience is family oriented people who spend their Monday nights at home watching TV.
3. The advertisement is a side view of a young pregnant girl looking sadly down at her belly with the words of the ad on the right side of her, with a blue sky and clouds in the background.
4. The textual and visual contents seem to blend well together and don't overwhelm each other.
5. Emotion, and sensation are the most prominent of Neumeier's Seven Levels of Communication.
6. The cultural values in this advertisement are that young girls shouldn't get pregnant.
7. I think the emotion in this ad is very prominent and makes you interested in what will happen in the series.
902101. This ad has two purposes: to promote the 90210 show and also the new colors coming soon to O.P.I nail polish collection.
2. The intended audience is young girls.
3. The ad has the 90201 actresses on top and the new colors of nail polish bottles toward the bottom of the page.
4. The textual content is very low key because the visual content is very overwhelming and interesting.
5. Perception and identification are the main levels of communication used in this ad.
6. The cultural values in this ad are that young girls in California are all beautiful and have nice things.
7. I really find the effects and filters used on the photo intriguing and work well with the new colors of nail polish being shown.
Nikon 1. The purpose of this ad is to make people interested in the new Nikon camera's touch features.
2. The intended audience is mostly men because of the main quote is trying to make men jealous of Ashton.
3. It is a few pictures of Ashton Kutcher in different posses with the Nikon camera.
On the bottom of the ad it says "He's the man with the touch" and demonstrations of different features the camera has down at the very bottom.
4. The visual and textual contents work well together, both have a lot of movement but they don't fight with each other.
5. This ad uses perception and intellect prominently.
6. The cultural values that are represented in this ad are that men want to be wanted, by having that special something.
7. The simple background works well with the different set of photos on top and bottom.
Tuesday, January 20, 2009
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